MEDL Mobile (OTCBB: MEDL), Under the Radar but not for Long
MEDL Mobile (OTCBB: MEDL), Under the Radar but not for Long
Fountain Valley California based MEDL Mobile Inc. (OTCB: MEDL) has risen to a place where the air is pretty rare. The creative force behind the wildly popular App Incubator has managed to harness a portion of the fastest growing industry in the tech sector, mobile; in particular for MEDL, mobile apps. The company released Key Performance Indicators for 2012 today and the numbers speak volumes. Accelerated growth in the company’s user-base was nothing short of phenomenal. Total Installations of the MEDL API jumped to unprecedented levels, from 760,746 in 2011 to 5,052,179 for 2012. This translates into an increase of 564 percent year-over year. User sessions of apps in the company’s library increased by 661 percent in fiscal 2012 from 3,700,110 for 2011to 28,162,433. But wait, it gets better. Monthly active users of the MEDL app library rose 861 percent year-over year from 78,432 in 2011 to over 754,286 in 2012 and users of the apps on a daily basis showed a very healthy growth going from 5,588 users on average to over 45,194 in 2012.
In addition to all of the good news on growth, the company inked a deal earlier this month with EUE/Sokolow and Producer Damon Harman to turn the company’s App Incubator platform into a reality television show. The show will feature normal people with exceptional ideas for the next can’t-do-without app. A panel of tech wizards will work with the contestants during each episode to reduce the competition until one person’s idea is chosen to become reality each week. The App Incubator was designed to let people with an idea for an app submit their brainchild for potential development. Since the program’s inception in 2009, MEDL Mobile has garnered more than 125,000 app proposals and has built dozens of apps from the Incubator. Some of the proposed ideas have realized top recognition, even going so far as to take the number one position on the Apple App Store. The App Incubator and the apps it has produced have been featured by news venues such as ABC, CNBC, CNN, and The BBC.
For MEDL, it’s all about reaching the mobile brain and the company continues to build on its success in that area. If numbers are anything to go by, and they are, its business strategy has a proven track record. MEDL continues to acquire and publish a growing library of apps that can be used on both the Android and Apple (NASDAQ: AAPL) platforms. The company also licenses its technology and develops custom product for its clients, which include Teleflora, Monster.Com (NYSE: MWW) and Telefonica (NYSE: TFF). In addition, MEDL has entered into partnerships to monetize and mobilize IP with such notables as Marlee Matlin, MTV’s Pauly D and Cheech & Chong.
But all of this is only the tip of the iceberg, especially for investors. The company may be small but it is poised for explosive growth as the recent KPIs suggest. MEDL has a market cap of $7.62 million. Shares are currently trading at a sweet entry point of $0.19. It may seem as if the company is flying under the radar right now but it will not be for long, especially with the incentive of a new television show in the wings and its phenomenal growth this past year. It is definitely an emerging growth success story and in our opinion worth a spot in your portfolio.
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Nice company with great potential and solid growth. Can’t beat the entry point. I’m in.
I like this company since it recently showed accelerated growth of the company’s user base from 2011.
A company like this with relatively little overhead stands to benefit tremendously from the upcoming TV series. Reality TV hasn’t lost steam yet, and I think there’s a strong potential audience among geekdom (and I use that term lovingly). The buzz those shows stand to generate can enable MEDL’s apps to stand out from the app store herd.
I disagree, I think reality TV is starting to lose its coolness. It has been around for so long, I think that market has been saturated, with more people looking to more interesting shows, like lost, prison break, person of interest. Think about how long ago the first survivor was.
Fantastic company. I’ll put it on my watch list.